Behavior Change Techniques

Cluster 7 — Associations

7.1. Prompts/cues

Introduce or define environmental or social stimulus with the purpose of prompting or cueing the behavior. The prompt or cue would normally occur at the time or place of performance

7.2. Cue signalling reward

Identify an environmental stimulus that reliably predicts that reward will follow the behavior (includes ‘Discriminative cue’)

7.3. Reduce prompts/cues

Withdraw gradually prompts to perform the behavior (includes ‘Fading’)

7.4. Remove access to the reward

Advise or arrange for the person to be separated from situations in which unwanted behavior can be rewarded in order to reduce the behavior (includes ‘Time out’)

7.5. Remove aversive stimulus

Advise or arrange for the removal of an aversive stimulus to facilitate behavior change (includes ‘Escape learning’)

7.6. Satiation

Advise or arrange repeated exposure to a stimulus that reduces or extinguishes a drive for the unwanted behavior

7.7. Exposure

Provide systematic confrontation with a feared stimulus to reduce the response to a later encounter

7.8. Associative learning

Present a neutral stimulus jointly with a stimulus that already elicits the behavior repeatedly until the neutral stimulus elicits that behavior (includes ‘Classical/Pavlovian Conditioning’)